Aaron Lyons is the founder and CEO of Dish Society, a farm-to-table restaurant in Houston, Texas. Aaron joins us on this episode to share his entrepreneurial journey and the “unsexy” side of it. We get into the specifics of how he approached opening his restaurant from a business perspective and the role self-discovery played in his success. We also discuss how he adapted his business during COVID-19 and the struggles the restaurant industry is currently facing.